Real relief for the
week you dread
every month.
The first functional drink designed for PMS & period symptoms. Over 70% of women feel relief the same day.
No powders.
No prep.
“ This is the magic drink for me! I have a PMDD and was looking for supplements to help during this time of the month. I didn't want to take painkillers and stuff, wanted something more natural. This is 10/10 for me!” - Jessica K
For women who...
Who are tired of being told their pain is 'normal.'
For the 7 days before your period when life feels impossible.
For women who've tried everything and nothing worked.
Meet the superfruit ingredient that modern women’s health left behind... used for centuries to relieve period pain.
No more canceled plans.
No more hiding in the bathroom.
No more wondering if this is just how it has to be.
For centuries, women didn’t accept that kind of monthly suffering as inevitable. They relied on ingredients they trusted: Himalayan Holy Fruit has been passed down through generations, rooted in evidence, not trends.
Across Eastern Europe, the Himalayas, and Tibet, this bright orange berry was used to support the body during times of stress and inflammation. It appears in ancient medical texts. It fueled families through long winters. It was even given to astronauts in the Soviet space program to protect and restore the body under extreme conditions.
Why?
Sea buckthorn is naturally rich in omega-7, antioxidants, and vitamins that support cellular health and help calm inflammation, key factors in how the body experiences cramps, bloating, and cycle-related fatigue.
The Cycle was built on this lineage of care.
Not quick fixes.
Not numbing
symptoms.
But supporting the body at the source, so it can move through the month in balance.
You Know These
Symptoms
Cramps that
wreck your
workout plans
My resolution was to go to the gym consistently. PMS ended that real quick.
Bloating so bad
you can't wear real
clothes
Living in hoodies because your breasts won't let you dress how you want.
Mood swings that
screw with your
relationships
Monday: enraged by breathing. Wednesday: clingy and in love. The result: your partners can't keep up
3AM anxiety wake-ups
that won't stop
Mind racing, doom scrolling, creating fake scenarios, anxious about everything.
Fatigue for half
the month
14 days of exhaustion. 14 days of recovery. Repeat forever.
And zero real
solutions.
A Craveable Drink
That Happens to
Support Your Cycle
Not a supplement. Not a pill.
A delicious ritual.
375mg of bioactive Omega-7 from Himalayan holy fruit — a premium ingredient known for its anti-inflammatory properties. ONLY in juice form, not powder, can your body actually absorbs it.
High-dose functional botanicals like raspberry leaf, chasteberry, and ashwagandha — cold-brewed for maximum potency at the right levels, not trace amounts like in pills and powders.
Bright, refreshing taste you look forward to.
PMS Relief: Grapy Turmeric · Citrus.
Period Relief: Ripe Berry · Citrus.
Not fizzy by design (better digestion).
Drink it your way:
Cold from the fridge. Over ice as a midday refresh. Mixed into a mocktail. With meals instead of soda. However you like it — there's no wrong way.
Liquid format =
4× faster absorption
than pills.
This is a drink-first experience — something you want to grab, not something you force yourself to remember.
Cold-brewed,
never heated
This preserves the potency of every botanical. Real ingredients. Real doses. Real taste.
Drink it your way:
Cold from the fridge. Over ice as a midday refresh. Mixed into a mocktail. With meals instead of soda. However you like it — there's no wrong way.
Why Omega-7
Works
Hormonal shifts during PMS and your period trigger inflammation. That inflammation is what causes cramps, bloating, pelvic discomfort, and low energy.
Your Phase:
Luteal Phase
(2 weeks before period)
Which Formula
When to Start
How Much
Best Enjoyed
Menstruation
(period days)
Which Formula
When to Start
How Much
Best Enjoyed
Full Cycle Support
Which Formula
When to Start
How Much
Best Enjoyed
What’s Inside
(And Why It Matters)
Stop wasting your
time (and money)
Hormonal shifts during PMS and your period trigger inflammation. That inflammation is what causes cramps, bloating, pelvic discomfort, and low energy.
A one-step solution. You’d need multiple pills to even come close to getting the right ratio of vitamins, minerals, and herbal support that The Cycle delivers 375 mg of omega-7 in one can.
The easiest habits to keep are the ones you look forward to. No forcing yourself to swallow bitter pills, no constant label-checking to see if there are additives, or artificial ingredients inside your supplements. Just one daily drink that satisfies your cravings and your needs.
Real Women.
Real Relief.
"This worked the SAME DAY. I didn't get a minute of sleep last night — pacing, crying, suffering. Drank The Cycle in the morning. Relief by afternoon. Finally."
— Sarah, 32
"I cancelled all my supplements. This is the only thing that actually works."
— Jessica, 28
"For the first time in years, I'm not googling 'is this PMS?' every month."
— Maria, 35
What You Get
Immediate Support
(same-day relief):
Uninterrupted comfort — No more canceled workouts or dinner plans because of cramps and bloating.
Better mood — Keep your emotions stable during hormonal changes.
Daily energy — Show up for yourself and others with confidence. No more brain fog holding you back.
Long-Term Support
(sustainable benefits):
Hormonal wellness — protect your menstrual regularity for smooth cycles every single month.
Find Your Formula
is right for you?
Take our 60-second
quiz here
We're Here
to Normalize
Hormonal Health
For too long, women have been told their pain is 'just part of life.' That PMS is something to push through. That periods are supposed to be this hard.
Starting now, you have the freedom to change that story.
We're Here
to Normalize
Hormonal Health
The Cycle delivers real relief — backed by science, powered by nature — to every shelf. To make hormonal health as normal as taking care of your skin or getting enough sleep.
You deserve relief without shame. Without silence. Without 'just deal with it.'
Women Deserve Monthly Relief Without Shame or Silence
Menstruation is as normal as breathing. But the pain? It doesn't need to hold you back.
The Cycle exists because we believe:
Hormonal health is essential, not optional.
Women shouldn't have to choose between pills or suffering.
Relief should be immediate, not months away.
Natural solutions can — and should — actually work.
Try It Risk-Free
for 30 Days
We stand behind The Cycle.
If you don't feel relief within 30 days,
we'll refund every penny.
No questions asked.
No risk, high reward.
No Caffeine.
No Added Sugar.
No Stimulants.
Every ingredient in The Cycle is:
Natural — Plant-based, real juices, no synthetic shortcuts.
Clean — No fillers, no artificial flavors, no preservatives, no sugar alcohols.
Safe — Made with natural ingredients, third-party tested for purity, and manufactured in certified facilities.
Transparent — You can pronounce every ingredient.
And because it's a drink — not a pill — there's no binder, no coating, no mystery powder. Just real ingredients your body recognizes.
Sweetened naturally with monk fruit.
Zero caffeine.
Zero added sugar.
Just clean botanical support.
How to enjoy The Cycle
Fruity, bright, and impossible to forget—The Cycle doesn't just taste like something you have to take. It's a drink you crave.
Get your relief now
Approved and stocked by some of the U.S.'s leading wellness brands:
Rainbow Acres
Los Angeles' trusted wellness market since 1981. Specializing in organic, natural products for conscious living.
@rainbowacres
Anima Mundi Herbals
A leading apothecary for sustainably sourced, rainforest botanicals with a community of 1M+ followers. Known for high-quality herbal formulations and ethical sourcing.
@animamundiherbals
MUD\WTR
A community-driven brand redefining functional beverages. Retail partner and collaborator in the wellness space.
@mudwtrgather
Join 10,000+
Women Creating Better Months
You're not alone. Thousands of women are using The Cycle to reclaim their energy, stabilize their mood, and live without monthly dread. Join the movement. Get the relief. Be part of the community that's normalizing hormonal health.
The Cycle vs. Everyone Else
As Featured In...
The Cycle: A Game-Changer for Women's Health
— Lemon Magazine
Functional Beverages Target State-Shifting Effects: The Cycle
— Fitt Insider
"The Cycle Functional Drinks"
— TrendHunter
"The Cycle Launches Functional Beverage for Hormonal Health"
— Prepared Foods
"Functional beverage startup The Cycle targets new market in women's wellness."
— Food Navigator USA
"Anastasia Sartan is building a new category in functional beverages by treating women's health as a business imperative."
— CEO Weekly
"A bold new beverage for hormonal support."
— Women's Journal
"Noteworthy Product Launches: The Cycle"
— Beverage Digest
A Note from Anastasia, Founder
I built The Cycle because I have PMDD (Premenstrual Dysphoric Disorder — severe PMS that can be debilitating) and nothing else worked.
For over a decade, I pushed through severe symptoms while building companies in tech. Doctors offered only pills and SSRIs. I wanted a different approach.
So I researched botanicals and bioactive ingredients. I created a formula with Omega-7 from sea buckthorn and herbs that supported my body through hormonal changes.
If this worked for me, it could work for other women who’ve been dismissed.
That’s why The Cycle exists — to offer real support. Without shame. Without silence.
I hope it helps you the way it helped me.
— Anastasia Sartan, Founder & CEO